There is no substitute for real experience and knowledge in marketing, advertising, and PR. I feel bad for small brick-and-mortar businesses who hire “Marketing Officers” who think that “marketing” is simply social media, or online. Post a few Facebook updates and call it “marketing”, LOL. In the same light, I am disgusted at “social media managers” and “digital marketers” who parade as “Marketing Experts” and think that every marketing or
It has been 5 years since my TEDx talk, and I still keep reading, learning, practicing, and observing other speakers. I am still a huge fan of the TED concept, and how I’ve known a lot of the people I follow from watching TED videos online. In the TED format, in under 18 minutes, every speaker gets to captivate an audience, capture their interest, educate them, entertain them, and leave
Time and again, I see photographers, designers, writers, makeup artists, filmmakers, bakers, and all “professional artists” whine about their clients thinking that they should just lower their prices. They go all-out defensive and say that what the people are really paying for, when they hire an artist, is not just something that can be done fast and easy. Instead, they are buying years of study, practice/ expertise, professionalism, materials, even
(Me dancing my I-just-booked-another-6-figure-deal dance.) Whenever I meet with clients, I always make sure I’m dressed well and that I present myself well. There’s no point being in the business of corporate events and PR if I can’t even impress my client with my own personal branding, right? I truly believe in the saying that “clothes make the man (or woman!)” and the better I look, the better I also
It was a great day for Snow Shack and K1 as the newest snow ice destination for Davao (Snow Shack) officially opened its doors to the public on the sunny afternoon of June 1, 2017. Enjoy mouth-watering snow ice desserts with chocolate, mango, red bean, cheese and other flavors as you hang out at their super cute garden cafe.